{"id":4351,"date":"2024-04-22T18:16:15","date_gmt":"2024-04-22T18:16:15","guid":{"rendered":"https:\/\/www.brightmine.com\/us\/?post_type=resources&#038;p=4351"},"modified":"2025-09-22T04:18:59","modified_gmt":"2025-09-22T09:18:59","slug":"8-steps-to-building-an-employee-retention-strategy","status":"publish","type":"resources","link":"https:\/\/www.brightmine.com\/us\/resources\/hr-strategy\/8-steps-to-building-an-employee-retention-strategy\/","title":{"rendered":"8 steps to building an employee retention strategy"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide has-primary-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-b5fc8583 wp-block-group-is-layout-constrained\" style=\"border-radius:25px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7fc3d43a wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8e1436f2 wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<p class=\"\">by <strong>Brightmine<\/strong><\/p>\n<\/div>\n\n\n\n<p class=\"has-link-color wp-elements-79b8b88630fabb91db846f8ee660e91d\">An employee retention strategy that effectively reduces employee turnover is critical to remaining competitive in today\u2019s talent market. In fact, <a href=\"https:\/\/hbr.org\/2024\/05\/hrs-new-role?ab=HP-magazine-text-1\">according to recent surveys<\/a> asking C-suite leaders to rank stakeholders in order of importance, employees rank above shareholders, emphasising just how important employees are to an organization&#8217;s success.<\/p>\n\n\n\n<p class=\"\">A successful retention strategy helps organizations retain valuable talent, minimize costs associated with employee replacement and training, and maintain institutional knowledge. Most importantly, it fosters a stable and productive work environment where employees can give their best.<\/p>\n\n\n\n<p class=\"\">In this article, we cover eight key steps to creating a successful employee retention strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"positive-workplace-culture\">1. Develop a positive workplace culture<\/h2>\n\n\n\n<p class=\"\">A positive workplace culture is one of the most important factors employees consider when deciding whether to stay with an employer. And though employers may be eager to make whatever changes necessary to ensure their culture is excellent, they can&#8217;t effectively develop their culture if they don\u2019t understand it. So, before taking steps to make changes, be sure to research your workplace culture to understand where it stands.<\/p>\n\n\n\n<p class=\"\">Common ways of researching organizational culture include:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">Conducting employee engagement surveys followed up with focus groups of employees run by external facilitators.<\/li>\n\n\n\n<li class=\"\">Reviewing ratings and employee reviews on websites like Glassdoor.<\/li>\n\n\n\n<li class=\"\">Reviewing the organization\u2019s mission and value statements.<\/li>\n\n\n\n<li class=\"\">Ensuring exit interviews include questions directly related to organizational culture.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">While researching, be sure to consider both the formal and informal culture. The formal culture of an organization is expressed through corporate channels, for example the organization\u2019s mission statement and values. The more dominant, informal aspect of organizational culture is expressed through employee behaviors and norms.<\/p>\n\n\n\n<p class=\"\">From this research, you can begin developing a series of initiatives to help make it a great place to work. This may include:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">Leadership training.<\/li>\n\n\n\n<li class=\"\">Psychological safety training.<\/li>\n\n\n\n<li class=\"\">Team building exercises or retreats.<\/li>\n\n\n\n<li class=\"\">Policy or company statement adoption.<\/li>\n\n\n\n<li class=\"\">New employee resources groups.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"effective-onboarding-experience\">2. Design an effective onboarding experience<\/h2>\n\n\n\n<p class=\"has-link-color wp-elements-e5385152d6fda518334a3b6ccaadf017\">A well-designed onboarding experience can make or break an employee\u2019s decision to stay with the organization. In fact, <a href=\"https:\/\/hrcenter.us.brightmine.com\/commentary-and-insights\/the-first-30-days-is-make-or-break-how-to-ensure-onboarding-is-a-success\/52777\/\">around 70% of employees<\/a> decide whether they\u2019re going to stay\u2014or leave\u2014within their first 30 days of work.<\/p>\n\n\n\n<p class=\"\">Onboarding is pivotal because it serves as the employee\u2019s first impression of the organization as their new employer, and it communicates to the employee what kind of support they\u2019ll receive to succeed. Onboarding is even more important for remote employees, who are more likely to feel lonely and less integrated into a team without proper onboarding.<\/p>\n\n\n\n<p class=\"\">Onboarding helps both new employees and their line managers. For the new starter, an effective onboarding experience will help them:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">Become effective in their role.<\/li>\n\n\n\n<li class=\"\">Feel that they are a valued member of the team.<\/li>\n\n\n\n<li class=\"\">Engage with the purpose of the organization and its values and culture.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">For the line manager, a good onboarding experience gives them the opportunity to:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">Connect with their new team member quickly.<\/li>\n\n\n\n<li class=\"\">Identify their skills and how they can be deployed.<\/li>\n\n\n\n<li class=\"\">Identify what areas they need to develop.<\/li>\n\n\n\n<li class=\"\">Build a trusting relationship with them.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">And for the organization, effective onboarding means it can achieve a return on investment. A common problem for many employers is that new starters are not able to hit the ground running. With a positive onboarding experience, employers can resolve this problem by providing employees with clear expectations, the resources to perform effectively, and the motivation to tackle new challenges in their work. With the tools employees receive in a supportive onboarding experience, they\u2019re more likely to be effective quickly and work to their highest potential.<\/p>\n\n\n\n<p class=\"\">To create an effective onboarding experience:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">View onboarding as a continuous experience that goes beyond the first weeks or months of employment.<\/li>\n\n\n\n<li class=\"\">Leverage onboarding platforms and other tech to enhance the onboarding experience.<\/li>\n\n\n\n<li class=\"\">Ensure consistency across the program through checklists and other progress tracking methods.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-link-color wp-elements-6479d4d9aafcb6c9d5436eac774fb361\">These and <a href=\"https:\/\/hrcenter.us.brightmine.com\/leading-practice-guides\/onboarding-and-orientation\/1806\/\">other strategies<\/a> will help ensure new employees feel welcomed, ready to tackle their new roles, and most importantly, committed to staying.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"line-management-skills\">3. Improve line management skills<\/h2>\n\n\n\n<p class=\"has-link-color wp-elements-51b7d9e2774c8054e1260fd7d851b537\">The quality of line management and the working relationship between an employee and their manager are often a major influence on an individual\u2019s decision to stay or leave the organization. According to <a href=\"https:\/\/www.prnewswire.com\/news-releases\/more-than-a-quarter-of-employees-globally-are-ready-to-move-on-from-their-current-jobs-302017182.html\">research<\/a> from Boston Consulting Group, great managers are associated with a &#8220;72% reduction in attrition when comparing employees who are very satisfied with their managers with those who are very unsatisfied.&#8221;<\/p>\n\n\n\n<p class=\"\">Indeed, line managers are increasingly expected to implement people management policies, including those relating to leave, flexible working and performance management. They\u2019re also the individuals who employees have the most day-to-day contact with, making their relationships with employees paramount. With such impactful responsibilities, it is essential that line managers are competent and confident in carrying them out.<\/p>\n\n\n\n<p class=\"\">To improve line management skills, aim to provide training to promote awareness and understanding of the organization\u2019s policies and procedures. Also, focus on developing the competencies and behaviors that line managers need to carry out their role effectively, for example leadership and interpersonal skills.<\/p>\n\n\n\n<p class=\"\">If managers are good at managing and motivating people, they are more likely to have teams that are productive and committed to their jobs. Their team members are also less likely to resign and leave management with the headache of having to recruit and train a replacement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"prioritize-employee-well-being\">4. Prioritize employee well-being<\/h2>\n\n\n\n<p class=\"\">Research into the financial benefits for employers of investing in employee well-being is at an early stage, but initial studies suggest that the return on investment is quantifiable and directly affects the bottom line. One of the less direct costs of poor employee well-being is increased employee turnover.<\/p>\n\n\n\n<p class=\"\">Employees often leave an organisation for reasons directly related to their health. Some employees may leave the workforce entirely due to their health, while others may seek alternative employment with an organization that will better accommodate their health problem through, for example, flexible working. Costs associated with high turnover due to poor health include direct recruitment costs, the cost of obtaining temporary coverage, and orientation and training costs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Holistic well-being<\/h3>\n\n\n\n<p class=\"\">Workplace health promotion should be more than a series of standalone initiatives. While it is important to introduce well-being programs focused on individual well-being, for example smoking-cessation or healthy-eating campaigns, employers should embrace a holistic approach that acknowledges the combined impact of a range of factors on employee well-being, including environmental, organizational and societal factors.<\/p>\n\n\n\n<p class=\"\">Taking a holistic approach to well-being will allow you to support the whole employee and meet their unique needs. To do this, you\u2019ll need to establish a holistic well-being strategy, which should include a vision and plan of execution. Each of these should directly address what holistic well-being means to the organization.<\/p>\n\n\n\n<p class=\"\">The strategy should also include the adoption of a well-being policy, which will help you execute on specific well-being initiatives. The well-being policy should cover all dimensions of well-being that the organization intends to address.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">The role of managers<\/h3>\n\n\n\n<p class=\"\">Ensuring a mentally healthy workplace is key to improving employee well-being, and in turn, retention. Line managers play a key role in this endeavor. However, many line managers find it difficult to have conversations about sensitive issues.<\/p>\n\n\n\n<p class=\"\">To foster mental well-being among employees, prioritize strengthening line managers\u2019 abilities to support employee mental health. Line managers should be trained to provide coaching and encouragement, navigate difficult conversations and build a psychologically safe environment. Effective training is important, as it helps line managers understand how their management style and practices can promote, or impair, the mental well-being of their employees.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"culture-of-recognition\">5. Build a culture of recognition<\/h2>\n\n\n\n<p class=\"\">Recognition can have a significant impact on how engaged employees feel at work, and a lack of recognition can have a detrimental impact on employee turnover. An employee who feels that their efforts go unrecognized is more likely to move on, potentially resulting in the loss of a valuable member of staff. <\/p>\n\n\n\n<p class=\"\">Conversely, employees who have been recognized for their positive behavior are more likely to exhibit those behaviors again, leading to further performance and\/or productivity improvements for the organization. Ensuring that employees are recognized will help to create a positive working environment, meaning employees want to come to work and make an impact.<\/p>\n\n\n\n<p class=\"\">A rewards and recognition program formalizes the act of recognition through a (typically) centrally managed and controlled process, often with nominations and tiers of awards. If an organization is serious about recognition, having a specific recognition scheme may be only part of building a recognition culture within the organization.<\/p>\n\n\n\n<p class=\"\">It will be vital to cultivate a management style that sees basic recognition as being part of effective management. As a matter of course, managers should be thanking employees for good work and contributions and saying \u201cwell done\u201d when it is merited, rather than commenting only on the negatives.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"learning-and-skill-building-opportunities\">6. Offer learning and skill-building opportunities<\/h2>\n\n\n\n<p class=\"\">Your organization will benefit from a competitive advantage if you develop your workforce \u2013 from apprentices through to future business leaders.<\/p>\n\n\n\n<p class=\"\">Access to learning and development opportunities not only enables employees to improve their knowledge and skills, but it can also increase their engagement. It can also be a useful tool in retaining staff in a time of skills shortages.<\/p>\n\n\n\n<p class=\"\">Investing in learning and development to remain competitive, or to implement a specific initiative such as leadership development program, are key reasons for organizations to increase spending in this area. For organizations seeking to cut back on training costs, there are alternatives to simply reducing the output of their training activities, including making more use of online and informal learning methods.<\/p>\n\n\n\n<p class=\"\">Whatever the learning and development initiative, don\u2019t forget to pay attention to the most appropriate method of learning delivery, and evaluate the outcomes to ensure that your organization receives value for money and meets business needs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"flexible-work-options\">7. Investigate all possible flexible work options<\/h2>\n\n\n\n<p class=\"\">The experience of working from home, forced on many people by the COVID-19 pandemic, has dramatically changed attitudes towards flexible working. Based on their experiences and business needs, many employers have now implemented a full or partial switch to remote or hybrid work. Employers have also implemented other flexible arrangements, such as compressed hours (full-time hours over fewer days), annualized hours (fixed number of annual hours with core hours), job sharing and changes to start and finish times (flex time).<\/p>\n\n\n\n<p class=\"\">Individuals are placing more value on their physical and mental well-being and are aware that creating and maintaining a healthy work-life balance is essential to achieving this. Offering flexible working arrangements is a direct way of helping employees achieve a better balance between their work and home lives. In doing so, it can boost their loyalty and commitment to the organization.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"develop-communication\">8. Develop meaningful communication between the organization and employees<\/h2>\n\n\n\n<p class=\"\">Two-way communication with employees is key to building trust and ensuring transparency in both good and challenging times for the organization. Generally, your organization should aim to communicate information about its activities to all employees on a regular basis. You should also encourage employees to provide ideas and feedback to management on all aspects of its operations.<\/p>\n\n\n\n<p class=\"\">Regular communication between an organization and its employees can produce benefits for all, including the following:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">Improved motivation and commitment.<\/li>\n\n\n\n<li class=\"\">Better identification of and solutions to day-to-day problems.<\/li>\n\n\n\n<li class=\"\">Better management decisions.<\/li>\n\n\n\n<li class=\"\">Increased understanding about management decisions or the need for change.<\/li>\n\n\n\n<li class=\"\">Increased levels of trust and improved working relationships.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">Information provided by management representatives to employee representatives might include:<\/p>\n\n\n\n<ul class=\"wp-block-list is-style-brightmine-list-item-spacing-small\">\n<li class=\"\">The organization\u2019s general progress and profitability.<\/li>\n\n\n\n<li class=\"\">Any recent and probable developments in the business, for example information about the organization\u2019s performance and strategic planning.<\/li>\n\n\n\n<li class=\"\">Recent and probable developments concerning the organization\u2019s economic situation, for example contracts won or lost.<\/li>\n\n\n\n<li class=\"\">Planned structural changes within the organization, especially if circumstances arise that might create a threat to job security.<\/li>\n\n\n\n<li class=\"\">Any management decisions likely to lead to changes in work organization.<\/li>\n\n\n\n<li class=\"\">Any potential changes to policies and procedures and\/or the terms and conditions of employees\u2019 employment.<\/li>\n\n\n\n<li class=\"\">Information about health and safety issues.<\/li>\n\n\n\n<li class=\"\">Information about equal opportunities matters.<\/li>\n\n\n\n<li class=\"\">Departmental information, for example changes in work methods or specific issues that have arisen locally.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">A lack of frequent two-way communication between leadership and employees can cause uncertainty among employees about organizational issues and hamper their ability to carry out their work. Good communication, on the other hand, can result in better retention levels because employees feel more valued and committed to the organization.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Looking ahead<\/h2>\n\n\n\n<p class=\"\">Building a successful retention strategy is a long-term project, and what makes yours successful may not be the same for other organizations. When building your organization\u2019s retention strategy, be sure to evaluate it frequently and make adjustments when needed. Most importantly, consider the input of your most important asset: your people.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column lnrs-hide-block-on-mobile is-layout-flow wp-block-column-is-layout-flow\" style=\"border-left-color:var(--wp--preset--color--secondary-gray);border-left-width:2px;padding-left:10px;flex-basis:30%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained wp-container-3 is-position-sticky\">\n<div class=\"wp-block-group has-secondary-gray-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-db4c44a6 wp-block-group-is-layout-constrained\" style=\"border-radius:14px;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4b827052 wp-block-group-is-layout-flex\">\n<p style=\"margin-bottom:5px;font-style:normal;font-weight:400\" class=\"\">In this resource:<\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">1. <a href=\"#positive-workplace-culture\">Develop a positive workplace culture<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">2. <a href=\"#effective-onboarding-experience\">Design an effective onboarding experience<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">3. <a href=\"#line-management-skills\">Improve line management skills<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">4. <a href=\"#prioritize-employee-well-being\">Prioritize employee well-being<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">5. <a href=\"#culture-of-recognition\">Build a culture of recognition<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">6. <a href=\"#learning-and-skill-building-opportunities\">Offer learning and skill-building opportunities<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">7. <a href=\"#flexible-work-options\">Investigate all possible flexible work options<\/a><\/p>\n\n\n\n<p style=\"margin-top:5px;margin-bottom:5px;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.274), 16px);line-height:1.3\" class=\"\">8. <a href=\"#develop-communication\">Develop meaningful communication between the organization and employees<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-bleach-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-a36fa716 wp-block-group-is-layout-constrained\" style=\"border-radius:14px;padding-top:10px;padding-right:15px;padding-bottom:15px;padding-left:15px\">\n<h3 class=\"wp-block-heading\">Access our complete library of policies<\/h3>\n\n\n\n<p class=\"\">This policy is designed to complement our accompanying Equality, diversity and inclusion (EDI) policy. <\/p>\n\n\n\n<p class=\"\">For full access, sign up to a subscription to the HR &amp; Compliance Centre today.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/us\/quote\/?intcmp=cta|blog|quote|request-a-quote\" style=\"border-radius:25px\">Request a quote<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group lnrs-hide-block-on-mobile has-global-padding is-layout-constrained wp-container-core-group-is-layout-ad1af2a0 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0\">\n<hr class=\"wp-block-separator has-text-color has-secondary-gray-color has-alpha-channel-opacity has-secondary-gray-background-color has-background\" style=\"margin-top:10px;margin-bottom:10px\" \/>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\">\n<p class=\"\"><a href=\"#top\">Go back to the top<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-primary-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-fcdab8bb wp-block-group-is-layout-constrained\" style=\"border-radius:25px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--30)\">\n<h3 class=\"wp-block-heading has-large-font-size\">About the author<\/h3>\n\n\n\n<div class=\"wp-block-columns has-primary-gray-color has-text-color has-link-color wp-elements-b942f8f6b41a26944c386d39f1d67776 is-layout-flex wp-container-core-columns-is-layout-7fc3d43a wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:10px;padding-left:10px;flex-basis:100px\">\n<figure class=\"wp-block-image size-full is-resized has-custom-border is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"128\" height=\"128\" src=\"https:\/\/cdn.brightmine.com\/wp-content\/uploads\/sites\/3\/2024\/03\/12085517\/Brightmine_Favicon_128px.png\" alt=\"\" class=\"wp-image-681\" style=\"border-radius:25px;object-fit:cover;width:100px;height:100px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:10px;padding-left:10px\">\n<p class=\"\"><strong>Brightmine<\/strong><\/p>\n\n\n\n<p class=\"\">With more than 10,000 customers, Brightmine is a leading global provider of people data, analytics and insight \u2013 empowering HR leaders to deliver brighter business outcomes.<\/p>\n\n\n\n<p class=\"\">For more than two decades, Brightmine, formerly XpertHR, has continued to help HR leaders confidently navigate the evolving world of work through our unique combination of critical workforce data, AI-enabled technology, and trusted HR expertise.<\/p>\n\n\n\n<p class=\"\">Brightmine is a division of LexisNexis Data Services within RELX\u00ae, a global provider of information-based analytics and decision tools. RELX serves customers in 180+ countries with 35,000+ employees. 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This article covers eight steps to building a successful retention strategy.<\/p>\n","protected":false},"author":24,"featured_media":4566,"comment_status":"closed","ping_status":"closed","template":"wp-custom-template-new-resources","categories":[9],"tags":[],"topic":[35,22],"class_list":["post-4351","resources","type-resources","status-publish","has-post-thumbnail","hentry","category-blogs","topic-hr-strategy","topic-talent-management"],"_lnrs_read_more":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 steps to building an employee retention strategy | Brightmine<\/title>\n<meta name=\"description\" content=\"Learn about eight key steps to creating a successful employee retention strategy that reduces employee turnover.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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